Para qué te prepara:
With this Official Master's Degree in Sports Business Management, you will be trained in the necessary skills to be able to run a company that is dedicated to the management of sports spaces and activities, from a pavilion or outdoor tracks to a swimming pool or training centers. You will be able to give realistic solutions to problems that arise during said management, as well as you will know how to guide the company through marketing.
A quién va dirigido:
This Official Master's Degree in Sports Business Management is aimed at all those professionals in the field of physical activity and sport, as well as anyone who wants to broaden their notions about business management and direction and direct their future career to sports management. .
Titulación:
- Official Master's Degree in Sports Business Management issued by the e-Campus University accredited with 60 University ECTS. Passing it will give the right to obtain the corresponding Official Master's Degree, which can qualify for carrying out the Doctoral Thesis and obtaining the Doctor's title.
Objetivos:
- Manage the different spaces in a sports facility. - Carry out a marketing and communication plan that achieves the greatest number of sales. - Establish a quality system for reliable and sustainable facilities. - Diagnose the weaknesses and strengths of the company based on its strategic profile. - Know the fundamentals for proper economic-financial management. - Manage the staff planning in connection with the Human Resources area. - Establish an adequate plan for the prevention of occupational hazards in the company.
Salidas Laborales:
The professional opportunities of this Official Master's Degree in Sports Business Management are all those related to sports institutions. You will be able to carry out your work in sports centers such as gyms, sports complexes, water areas and even in private companies that manage the organization of sporting events.
Resumen:
Thanks to the Official Master's Degree in Sports Business Management, students will acquire the key knowledge to be able to run companies in the field of sports, as well as to be able to manage their marketing to achieve the greatest number of services and sales. In the same way, the quality system of the facilities is key in order to offer customers a safe and reliable experience when using the sports courts. It is undeniable that sport is booming and is a key part of the daily life of more and more people in our society. That is why we must give the client what they are looking for: competitive prices, good service and materials and feel safe when doing sports in our facilities.
Metodología:
With our online learning methodology, the student begins his journey with us through a virtual campus designed exclusively to develop the training itinerary with the aim of improving his professional profile. The teletraining hours carried out in the Virtual Campus are complemented by the student's autonomous work, communication with the teacher, complementary activities and readings and research work. The Final Master's Project is carried out after completing the theoretical-practical content on Campus, which will be graded with a score between 0-6 points. Finally, they will have to take an official exam in person in Spanish for each of the master's subjects, which can be done at the Madrid or Bogotá offices or at any of the Chamber of Commerce offices with which the University has an agreement to conducting face-to-face assessments. These exams are currently being carried out online, exceptionally due to the Covid situation.
Temario:
- MODULE 1. MANAGEMENT OF SPACES AND SPORTS FACILITIES
- DIDACTIC UNIT 1. SPORTS FACILITIES
- DIDACTIC UNIT 2. THE MANAGEMENT OF SPACES
- DIDACTIC UNIT 3. REQUIREMENTS FOR SPORTS VENUES
- DIDACTIC UNIT 4. COMPLEMENTARY SPACES
- DIDACTIC UNIT 5. PRINCIPLES AND FUNCTIONS OF SPORTS FACILITIES
- MODULE 2. MARKETING AND SPORTS COMMUNICATION
- DIDACTIC UNIT 1. CONCEPTUALIZATION OF DIGITAL MARKETING
- DIDACTIC UNIT 2. FORMS OF INTERNET MARKETING
- DIDACTIC UNIT 3. COMMERCIAL RESEARCH IN DIGITAL MARKETING
- DIDACTIC UNIT 4. SPORTS MARKETING
- DIDACTIC UNIT 5. COMMUNICATION TECHNIQUES AND USER SERVICE IN SPORTS FACILITIES
- MODULE 3. STRATEGIC MANAGEMENT FOR SPORTS ENTITIES
- DIDACTIC UNIT 1. BASIC PRINCIPLES OF BUSINESS MANAGEMENT
- DIDACTIC UNIT 2. THE BASES OF STRATEGIC MANAGEMENT
- DIDACTIC UNIT 3. STRATEGIC PLANNING PROCESS
- DIDACTIC UNIT 4. STRATEGIC ANALYSIS OF THE COMPANY
- DIDACTIC UNIT 5. INTERNAL DIAGNOSIS OF THE COMPANY
- DIDACTIC UNIT 6. THE PROPOSED STRATEGY
- DIDACTIC UNIT 7. IMPLEMENTATION AND STRATEGIC CONTROL
- DIDACTIC UNIT 8. STRATEGIC DIRECTION IN SPORTS
- MODULE 4. FUNDAMENTALS OF ECONOMIC-FINANCIAL MANAGEMENT
- DIDACTIC UNIT 1. INTRODUCTION TO ACCOUNTING
- DIDACTIC UNIT 2. THE ACCOUNTING METHOD
- DIDACTIC UNIT 3. EXPENSES AND INCOME
- DIDACTIC UNIT 4. ANNUAL ACCOUNTS
- DIDACTIC UNIT 5. INVESTMENT PROJECTS
- DIDACTIC UNIT 6. ECONOMIC ANALYSIS OF INVESTMENTS
- DIDACTIC UNIT 7. RISK ANALYSIS
- DIDACTIC UNIT 8. TYPES OF INVESTMENT PROJECTS
- DIDACTIC UNIT 9. BUDGETARY PLANNING
- DIDACTIC UNIT 10. PREPARATION OF THE ANNUAL BUDGET
- DIDACTIC UNIT 11. BUDGETARY CONTROL
- MODULE 5. PERSONNEL MANAGEMENT AND DIRECTION
- DIDACTIC UNIT 1. TEMPLATE PLANNING
- DIDACTIC UNIT 2. THE COACHING PROCESS
- DIDACTIC UNIT 3. MOTIVATION IN THE COMPANY
- DIDACTIC UNIT 4. THE RECRUITMENT STRATEGY 3.0
- DIDACTIC UNIT 5. KNOWLEDGE MANAGEMENT AND TALENT MANAGEMENT
- DIDACTIC UNIT 6. CONTRACTS. THE EMPLOYMENT RELATIONSHIP
- DIDACTIC UNIT 7. PAYROLL MANAGEMENT AND SOCIAL SECURITY CONTRIBUTIONS
- MODULE 6. QUALITY IN SPORTS FACILITIES
- DIDACTIC UNIT 1. FUNDAMENTALS OF THE CONCEPT OF QUALITY
- DIDACTIC UNIT 2. TOTAL QUALITY (TQM), DEVELOPMENT AND RELATED CONCEPTS
- DIDACTIC UNIT 3. SUSTAINABLE DEVELOPMENT
- DIDACTIC UNIT 4. STRATEGIC DEVELOPMENT OF TOTAL QUALITY
- DIDACTIC UNIT 5. KEY PRINCIPLES OF A QUALITY MANAGEMENT SYSTEM
- DIDACTIC UNIT 6. TOOLS OF THE QUALITY MANAGEMENT SYSTEM
- DIDACTIC UNIT 7. QUALITY MANAGEMENT SYSTEM. INTRODUCTION TO ISO 9001:2015
- DIDACTIC UNIT 8. QUALITY MANAGEMENT IN SPORTS FACILITIES
- DIDACTIC UNIT 9. COMPLAINTS, COMPLAINTS AND SUGGESTIONS SYSTEMS IN SPORTS FACILITIES
- MODULE 7. ENTREPRENEURSHIP IN SPORTS
- DIDACTIC UNIT 1. MANAGEMENT MODELS OF SPORTS ORGANIZATIONS
- DIDACTIC UNIT 2. PUBLIC MANAGEMENT OF SPORTS ORGANIZATIONS
- DIDACTIC UNIT 3. PRIVATE MANAGEMENT OF SPORTS ORGANIZATIONS
- DIDACTIC UNIT 4. THE MANAGEMENT AND PLANNING OF SPORTS EVENTS
- DIDACTIC UNIT 5. DIRECTION AND MANAGEMENT OF SPORTS INFRASTRUCTURES
- DIDACTIC UNIT 6. IMPACT AND BENEFITS OF SPORTS EVENTS
- MODULE 8. OCCUPATIONAL RISK PREVENTION MANAGEMENT IN THE COMPANY
- DIDACTIC UNIT 1. WORKING CONDITIONS AND HEALTH. PROFESSIONAL RISKS. RISK FACTOR'S
- DIDACTIC UNIT 2. DAMAGE DERIVED FROM WORK. THE WORK ACCIDENTS AND THE PROFESSIONALS SICKS. OTHER PATHOLOGIES DERIVED FROM WORK
- DIDACTIC UNIT 3. PREVENTION AND PROTECTION TECHNIQUES
- DIDACTIC UNIT 4. STATISTICAL BASES APPLIED TO PREVENTION
- DIDACTIC UNIT 5. GENERAL ASPECTS ON ADMINISTRATION AND BUSINESS MANAGEMENT
- DIDACTIC UNIT 6. PREVENTIVE WORK PLANNING
- DIDACTIC UNIT 7. ORGANIZATION OF PREVENTION
- DIDACTIC UNIT 8. ECONOMICS OF PREVENTION
- DIDACTIC UNIT 9. PRODUCT SAFETY AND QUALITY MANAGEMENT SYSTEMS
- DIDACTIC UNIT 10. ENVIRONMENTAL MANAGEMENT
- DIDACTIC UNIT 11. INDUSTRIAL SAFETY AND PROPERTY RISK PREVENTION
- DIDACTIC UNIT 12. NOTIONS OF LABOR LAW
- DIDACTIC UNIT 13. SPANISH SOCIAL SECURITY SYSTEM
- DIDACTIC UNIT 14. BASIC LABOR RELATIONS LEGISLATION
- DIDACTIC UNIT 15. LABOR RISK PREVENTION REGULATIONS
- DIDACTIC UNIT 16. RESPONSIBILITIES IN PREVENTIVE MATTERS
- DIDACTIC UNIT 17. ORGANIZATION OF PREVENTION IN SPAIN
- MODULE 9. FINAL DEGREE PROJECT